Browse Items (147 total)

Strategic decisions are rarely straightforward or simple. This is
because they involve value judgments that depend to a large degree
on people’s attitudes, perceptions and assumptions. This is why so
many strategic decisions turn out to be…

The aim of this study is to determine the effects of consumer-to-consumer online
reviews on the drivers of customer equity (CE) and the role of brand trust. An
experimental online forum was purpose-built and a restricted probability sample of
269…

Defenders of economic orthodoxy often argue that asset inflation results from emotional intrusions into a rational world. But emotions are unavoidable. Rational calculations can be based only on the past. Instability continually arises, especially…

Course Mechanics
• Requirements: Two exams, each 50% of grade, each covers half of material
in class. First exam: on Tuesday, March 12th. Second and final exam: on
Tuesday, April 30th.
• Problem sets: will be several, which will be handed in…

This particular book was built around the problems of a little cosmos that in many ways provides a good working model of the larger society in which we live. Although the stock market represents only a certain part of the lifeactivity of a certain…

This chapter investigates the difference between ultimatum games over gains and over losses. Although previous research in decision making has found that individuals treat losses and gains differently, losses have not previously been investigated in…

Business models have become the primary tools for the financial analysis of nearly all
major business decisions. However, the structure and design of most models have evolved
without reference to an effective business-modelling methodology. In…

The return to scale constitutes a significant investment index in the determination of
the quantum of resources that are deployed in investment decision on workers’
continuing professional development. Such investment decision is always…

ompanies are not the only way of organizing business activity. Partnerships
of various kinds have their place—as well as their limitations. This book
willingly acknowledges their use but does not cover them. Its scope is
confined to what is…