Social media is having a profound, but not yet fully understood impact on public
relations. In the 24/7 world of perpetually connected publics, will public
relations
function as a dark art that spins (or tweets) self-interested variations
of
the…
Much of contemporary public finance can be described as being either
Wicksellian or Edgeworthian in character. In the former, fiscal phenomena
arise
through
complex
processes
of
exchange;
in the
latter,
they
arise
through acts of choice…
This book presents the latest management ideas in knowledge
creation and management in readable and non-technical chapters.
Knowledge continues to be a critical—perhaps the critical—factor for
firms in today’s competitive environment. The…
It is true that unmotivated subjects in unfamiliar situations don’t play as game theory predicts. So if game theory had to predict interactive human under all circumstances to be worthy of attention, it would in-
deed be a failure. But who would…
There are at least three questions a game theory book might answer: What is game theory about? How do I apply game theory? Why is game theory right?
Playing for Real tries to answer all three questions. I think it is the only book that makes a…
There are a number of good books on banking in the market; so, why should the
authors write another one and, more importantly, why should the student be
burdened with an additional one? Books on banking tend to be focused on the
management of the…
We are greatly appreciative for the data, advice, and comments we received
from a variety of people. Of course, no one other than the authors is responsible
for the product. Julie Yates at Bureau of Labor Statistics kindly provided
some NLSY…
I struggled to maintain the momentum to complete the research and write Energy
Efficiency until one day, I asked a wonderful friend, Joan Honeyfield, if she would
help me. Joan is creative, articulate, talented, and most of all a great charge…