The Psychology of Judgment And Decision Making

The Psychology of Judgment And Decision Making

Economic
Economic Behavior

To discover where the action is in psychology, look to social psychology. In recent years, the field of social psychology has emerged as central in psychology's quest to understand human thought, feeling, and behavior. Thus, we see the inclusion-by-hyphenation of social psychology across diverse fields of psychology, such as social-cognitive, social- developmental, social-learning, and social-personality, to name but a few recent amalgamations.
Social psychologists have tackled many of society's most intractable problems. In their roleas the last generalists in psychology, nothing of individual and societal concern is alien to social psychological investigators— from psychophysiology to peace psychology, from students' attributions for failure to preventive education for AIDS. The new political and
economic upheavals taking place throughout Europe and Asia, with the collapse of Soviet- style communism, are spurring social psychologists to develop new ways of introducing democracy and freedom of choice into the social lives of peoples long dominated by authoritarian rule. Indeed, since the days when George Miller, former president of the American Psychological Association, called upon psychologists to "give psychology back
to the people," social psychologists have been at the forefront.

Scott Plous

McGraw-Hill, Inc

1993

Novita

PDF

English

Textbooks